In recent years, thanks also to the revival of the Old Town, home to notable monuments such as the Basilica of San Nicola, the Castle, or the magnificent Cathedral, the Apulian capital has significantly improved its appeal among tourists (especially in terms of safety), who, after completing cultural visits, love to retreat to the equipped beaches of nearby Monopoli or the spectacular Polignano. Expanding the discussion about hospitality to the region, it can be confidently said that Apulia is a fertile land and that, especially in recent years, it has done a lot to qualify and diversify the offerings, trying to meet all audience segments, including the most demanding.
Thus, alongside the traditional hotels on the coast, charming relais and small boutique hotels have gradually emerged, often restored within ancient residences, prestigious buildings, and nestled in picturesque fishing villages or fantastic towns known for their so-called flowering baroque.

