The partnership between FullTravel, a travel industry journal, and TTG Travel Experience in Rimini is renewed, the Italian event of reference for promoting tourism.
Also this year, FullTravel, a travel industry journal led by Anna Bruno, is among the media partners of the international trade fair TTG Travel Experience in Rimini.
“The Italian reference event for promoting global tourism in Italy and for the marketing of Italian tourism offers worldwide” will also be held this year at the Rimini Fair from October 12 to 14, 2022.
Main highlights of the event
Unlimited tourism at the 59th TTG Travel Experience 2022, which, in conjunction with the 71st SIA Hospitality Design and the 40th SUN Beach&Outdoor Style, will open from October 12 to 14 at the Rimini exhibition district. “Unbound” is the key word of this edition of the three events by Italian Exhibition Group, which summarizes the contemporary strategy of the travel and hospitality industry: tourism aims to free itself from restrictions, stereotypes, and conventions to open up to the unexpected. Italy confirms its role as a leading tourist product for foreign buyers and as an outgoing market for international destinations promoting themselves in Rimini. Complemented by services for inbound tourism, seaside tourism, and supplies for hotellerie, TTG with SIA and SUN is Italy’s most important tourism marketplace.
INBOUND AND OUTBOUND AT TTG
Regions, municipalities, product groups, inbound tour operators, enogastronomic, cultural, and experiential tourism operators: in the PAVILIONS ITALIA, whose overall surface will be increased, foreign buyers will find the entire offering of national destinations. In the PAVILIONS THE WORLD, international destinations that choose to promote themselves in the domestic Italian market will return.
SERVICES AND TECHNOLOGIES
GLOBAL VILLAGE is the historic section of TTG where tour operators, cruise lines, airlines, together with technology and service providers, showcase new commercial strategies and product innovations at the Rimini fair. The TTG NEXT area is dedicated to startups and innovative tourism companies working on digitizing the supply chain.
ARENAS AND THEMATIC SPACES
The TTG SIA and SUN event program will unfold over four arenas (Main Arena, Italy Arena, Global Village Arena, and BeActive Arena) around the theme “Unbound.” Visualized as a pulsating sphere, refusing staticity and reflecting the surrounding landscape, the theme of TTG 2022 will be the thread running through talks, workshops, and training sessions outlining global tourism scenarios, business case studies, Book&Go presentations of travel publishing titles with writers and bloggers, designers, and innovators. Expanding boundaries, freeing travel time, embracing new travel concepts, and seeking new stimuli are the ways the industry is redefining itself “without limits.” These sessions are complemented by focus projects, special events, and exhibitor and stakeholder contributions from the three fairs.
FAIR EVENTS AND INDUSTRY CALENDAR
Women and men of the Italian tourism industry who have distinguished themselves and made an impact during the year will be the protagonists of the TTG 2022 Personality of the Year award, established by TTG Italia magazine. However, TTG is not just about the three-day event at Rimini fair; it is followed by a digital agenda on October 17 and 18, exclusively for Italian exhibitors with a stand. With TTG Destination Academy, the content shared during the event in Rimini becomes training modules for destinations, territories, and product clubs throughout the year. Indeed, TTG connects the entire Italian tourism product community to position itself in foreign markets through meetings between buyers and sellers in the territories; roadshows to present foreign destinations to Italian buyers; and finally, training events to spread the Vision Masterclass.
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