{"id":216473,"date":"2020-11-05T18:39:37","date_gmt":"2020-11-05T17:39:37","guid":{"rendered":"https:\/\/www.fulltravel.it\/trade\/thema-nuovi-mondi-best-representation-office-2020-for-the-great-american-west"},"modified":"2020-11-05T18:39:37","modified_gmt":"2020-11-05T17:39:37","slug":"thema-nuovi-mondi-best-representation-office-2020-for-the-great-american-west","status":"publish","type":"post","link":"https:\/\/www.fulltravel.it\/trade\/en\/thema-nuovi-mondi-best-representation-office-2020-for-the-great-american-west","title":{"rendered":"Theme New Worlds Best Representation Office 2020 for The Great American West"},"content":{"rendered":"<p>The choice of <em>Theme New Worlds<\/em>, the best Italian representation office for 2020 among all international offices for the consortium of the states of I<b><i>daho, Montana, North Dakota, South Dakota and Wyoming<\/i><\/b>, was motivated as follows:<\/p>\n<ul>\n<li>Best result in digital communication with social networks, reaching the highest number of <i>impressions<\/i> and people reached with the page of <b>FB The Great American West &#8211; Italy<\/b> and second placement for number of <i>followers<\/i> and <i>engagement;<\/i><\/li>\n<li>best promotion for the website <b>GreatAmericanWest.com<\/b> with the dedicated section in Italian<b>;<\/b><\/li>\n<li>highest number of tourist packages developed in its target market with 100 new itineraries and 478 overnight stays;<\/li>\n<li>for organizing the <b>Roadshow Great American West<\/b>, unique in format and extremely successful, loved by the five directors of the Tourism Bodies of the Consortium states and for the incredible number of itineraries and travel proposals it generated.<\/li>\n<\/ul>\n<p>Thanks to these achievements, <b>Theme<\/b> <b>New Worlds<\/b>, which has represented the American destination since 1997 with <b>Olga Mazzoni<\/b> as a leader in marketing and PR, has been awarded the title of <b><i>Creativity Queen<\/i><\/b> due to her out-of-the-box approach highly appreciated by the states she represents:<\/p>\n<ul>\n<li>for the quality of the January 2020 Roadshow and the series of webinars developed during COVID-19 times, considered exemplary;<\/li>\n<li>for the efforts made to disseminate unique content and products of <b>Great American West<\/b> in the Italian market and for taking the initiative to develop wonderful itineraries by designing marketing strategies to attract audiences to the U.S. region.<\/li>\n<\/ul>\n<p>Congratulations to <strong>Olga Mazzoni<\/strong> and <b>Annalisa Mereghetti<\/b>, marketing and PR assistant at <em>Thema Milan<\/em>, from director <a href=\"https:\/\/www.annabruno.it\" target=\"_blank\" rel=\"noopener\"><strong>Anna Bruno<\/strong><\/a> and the <strong>FullTravel<\/strong> editorial team for this great achievement.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\">Theme New Worlds, a communication and PR agency based in Milan, is the best representation office of 2020, among all international ones, for The Great American West.<\/div>\n<p> <a class=\"mh-excerpt-more\" href=\"https:\/\/www.fulltravel.it\/trade\/en\/thema-nuovi-mondi-best-representation-office-2020-for-the-great-american-west\" title=\"Theme New Worlds Best Representation Office 2020 for The Great American West\">[&#8230;]<\/a><\/p>\n","protected":false},"author":20,"featured_media":212474,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[246,120],"tags":[],"class_list":["post-216473","post","type-post","status-publish","format-standard","has-post-thumbnail","category-destinations","category-travelnews-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/posts\/216473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/comments?post=216473"}],"version-history":[{"count":0,"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/posts\/216473\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/media\/212474"}],"wp:attachment":[{"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/media?parent=216473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/categories?post=216473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fulltravel.it\/trade\/wp-json\/wp\/v2\/tags?post=216473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}