What to see in Seoul in 3 days: best places to visit

In this guide you will find an itinerary of Seoul, South Korea. In particular all the best places to go for a 3 day trip!

Night view of Seoul, South Korea - Photo by Ethan Brooke
Night view of Seoul, South Korea - Photo by Ethan Brooke

We recommend at least three days a Alone (Seoul in Korean) to get to see different places of interest. With this Seoul itinerary we also suggest the best things to do and experience!

Day 1: morning

Kick off your Seoul itinerary by visiting the best attractions in Seoul. If you don't want to waste time with queues, we recommend you take a look at the multiple ones possibility of online booking. Your stay in the Korean capital will benefit from it.

1. Gyeongbokgung Palace

First step: Gyeongbokgung Palace, or what is probably the most famous of all the attractions in Seoul. Built in 1395 by King Taejo, it is the first and largest palace of the dynasty Joseon. This was also the time when Seoul (then known as Hanyang ) became the new capital. You'll see ancient structures juxtaposed with skyscrapers in the background, which makes for an interesting view.

Gyeongbokgung it has stood the test of centuries, having been destroyed by Japanese invasions. Fortunately the government has invested heavily in its reconstruction and maintenance; from beautiful gardens to museums and other architectural wonders. In case you were wondering: this massive complex has 330 buildings and 5.792 rooms! While you're there, don't forget to stop by National Palace Museum of Korea and  National Folk Museum of Korea, which are also located inside the building.

Gyeongbokgung Palace in Seoul - Photo csk
Gyeongbokgung Palace in Seulo – Photo csk

2. Bukchon Hanok Village

Want to feel like you're in old-time Seoul? Go towards the village of Bukchon Hanok, a short walk from Gyeongbokgung. As you wander the alleys of this charming neighborhood, you will find many hanok (traditional Korean houses), most of which are still inhabited. That said, he reminds you not to be loud while you're here.

There are some hanoks that now serve as shops, restaurants or galleries that will let you peek inside! It is also a favorite spot for photoshoots among locals and tourists. You can rent a hanbok and pretend you're in a historical K-drama!

Bukchon Hanok village in Seoul, South Korea
Bukchon Hanok Village in Seoul, South Korea

Day 1: afternoon

3. Jogyesa Temple

Buddhism is one of the major religions of South Korea, so it's no wonder that there is an abundance of Buddhist structures such as shrines and pagodas. For Seoul attractions that offer a glimpse into the spiritual lives of locals, the Jogyesa Temple it's the best solution. In addition to being the center of Korean Buddhism, the complex features a vibrant array of colors, intricate architecture, and trees that are more than 500 years old! You might forget that it's actually located in one of Seoul's bustling business districts.

Pop into the information centre, where there are English-speaking monks who would be more than happy to educate you about the temple and the Order of Jogye. If you're ready for further immersion in Jogye Buddhism, then you might consider staying in the temple! Although the program is free, we definitely encourage donating any amount you can to these kind people.

Images in Jogyesa Temple in Seoul
Images in Jogyesa Temple in Seoul

4. Insadong

A few blocks from Jogyesa is there Insadong , where you'll get your first dose of Seoul's creative culture! This market district has a great balance of historic buildings and modern structures, with countless shops selling all sorts of traditional goods. That said, get ready for your first souvenir shopping trip here. But just a word of warning: most items are expensive!

Stroll through its countless alleys that are home to galleries, antique shops, restaurants and tea rooms. For art enthusiasts, this is the best place to purchase traditional Korean artworks such as paintings, ceramics, and crafts. In the meantime, Insadong Street (AKA the main street) has countless street food stalls when you fancy a mid-afternoon snack or two. And if you're lucky, you might even come across a lively dance performance by the locals.

Day 1: late afternoon to evening

5. Cheonggyecheon

Cheonggyecheon, otherwise called Cheonggye Stream, it is ideal for a late afternoon walk. Watch the colors of the sky transform into beautiful shades as the sun sets. This 11 kilometer waterway runs through the center and also serves as a recreational area. It's also a great route to consider for visiting several Seoul attractions if you want to avoid the traffic on the street above.

Do not get lost Cheonggye Plaza, the starting point where you will find a two-tiered waterfall called Candlelight Fountain . It's really enchanting at night with its multicolored lights! However, if you wish to see many of these beautiful lamps, the best time to go would be in November for the Lantern Festival or in December for the Christmas Festival. Either way, it's definitely a must add to your Seoul itinerary.

Cheonggyecheon, Seoul
Cheonggyecheon, Seoul

6. Hongdae

Few other Seoul attractions are as hip, vibrant and energetic as it is hongdae. We highly recommend visiting it, especially for younger travelers (or young lovers). It's the right place if you want to see young people and urban arts. The place takes its name from its neighbor Hongik University: in Korean “university” is ” daehag “, so “Hongdae” is the simplified combination.

For your first dinner in Seoul, why not indulge in juicy, high-quality yet affordable meats? We are obviously talking about K-BBQ here! When in Hongdae, be sure to give it a try Piggy Bank Stone Grill Dwe-ji-sang-hwe MUSSO. If you love K-pop, go to Eoulmadang-ro Street for incredible shows ranging from dance to live music.

Then, experience the nightlife by club hopping! Compared to bars and clubs in other party districts, those in Hongdae have cheaper drinks. However, if this isn't for you, there are other alternatives that are just as fun as the noraebang (karaoke), cozy dessert cafes and even more street food in the area. You can also go shopping at Hong Dae Shopping Street, where you can find unique vintage items that you won't find anywhere else!

Day 2: morning to noon

For your second day, how about filling your Seoul itinerary with natural sights and, of course, more shopping and sightseeing? If you spent the previous night partying, it's best to cure your hangover first thing in the morning!

7. Gangnam

Reach the other side of the Han River and reach Gangnam, whose name means “south of the river”. It's a fun sightseeing experience to add to your Seoul itinerary!

We recommend dedicating a full morning to exploring this upscale neighborhood, especially since it's far from Seoul's other attractions. Have breakfast and a coffee at one of the trendy cafés (some are even run by designers!) on Sinsadong Garosugil Road. Next, head towards Apgujeong Rodeo Street for luxury shopping. If you like more options, there's the Starfield COEX underground shopping mall which has an aquarium, a giant library and even a museum of kimchi!

For technicians on the go, the Samsung d'light it is absolutely worth visiting. Located in the Samsung HQ building, it is an exhibition space for all the brand's latest technologies. Health conscious people, on the other hand, may want to book a treatment at Sulwhasoo Spa inside the brand's flagship store. Don't forget to stop by Lotte World , which is the largest indoor theme park in the world! However, if you want a real park, we recommend it the Jamwon Han River Park, which is especially beautiful in autumn with its muhly pink grass!

Han River, Seoul
Han River, Seoul

Day 2: afternoon

8. Lotte Mart

Lotte Mart is the branch of Seoul station. It has one of the coolest supermarkets ever for souvenir shopping! In addition to food and drinks, you can also find other high-quality products such as clothes, shoes, electronics, housewares and more.

They offer tax refunds, EMS international delivery, and even a locker service! The latter is especially convenient when you plan to explore other Seoul attractions for the rest of the day.

9. Namsan Mountain Park

For more natural scenery, head to the Namsan Mountain Park! It is the largest in Seoul, where you will find a variety of flora and fauna. There's even a cherry blossom trail during the spring, especially in April. However, the park is just as gorgeous during other seasons.

The main attraction, however, is the N Seoul Tower. As the name suggests, it offers panoramic views of the city! You can take a cable car to the top of the hill or climb the stone stairs. Don't worry, it's a fairly easy hike and the views along the trail are worth it. The sunset scene from here is breathtaking, as you watch the dazzling city lights come on.

We advise you, however, to book in advance so as not to waste any more time before visiting the N Seoul Tower.

Nature park in Seoul, South KoreaNature park in Seoul, South Korea

10. Myeongdong

Last stop on today's Seoul itinerary! Don't worry, you won't have to take the train or bus for this. Welcome to the famous Myeongdong. Coming here is like stepping into an electro-pop music video or an Asian romantic comedy. Either way, it's definitely one of the most exciting attractions in Seoul, especially on weekends!

Prepare to get lost in a neon maze of food, shopping and more shopping! Along with that are the sights, sounds and smells that fill this area with so much life. After a tiring day, we're sure you're probably hungry. How about korean fried chicken and beer at bb.q Chicken star and Myeongdong beer? For fusion dishes there is Isaac Toast. And of course, you'll find plenty of street food to dig into like tteokbokkimanduodengpajeon, chueotang, cheese tteok-kocchi and more!

Chueotang, Korean food
Chueotang, Korean food

As for shopping, here you can find from big brands to independent boutiques, from finds K beauty to wacky cartoon items; it's practically impossible to leave empty-handed! And if you need to take a break from all that walking and browsing, you can always stop at a coffee shop.

Kick off your Seoul itinerary by visiting the best attractions in Seoul. If you don't want to waste time with queues, we recommend you take a look at the multiple ones possibility of online booking. Your stay in the Korean capital will benefit from it.

Day 3: Morning

Make the most of your last day by adding the most visually fascinating sights to your Seoul itinerary. From stunning architecture to cultural hubs, it's time to sneak in those last-minute shots worthy of a thousand Instagram likes.

11. Seoullo 7017

Embark on a scenic morning stroll along Seoullo 7017, a former road overpass transformed into a futuristic pedestrian walkway. It was built in 1970 and then repurposed in 2017, hence the name. So it's one of Seoul's relatively new attractions! In addition to the urban gardens, you will also find several cafes where you can have breakfast while looking at the cityscape below.

Seoullo 7017 - Photo Garden with outdoors
Seoullo 7017 – Foto Garden with outdoors

12. Ewha Womans University

In all honesty, beautiful college campuses are far away. However, if you had to choose just one for your Seoul itinerary, then Ewha Womans University it is the best solution. Make sure you stop at the Ewha Campus Complex: a cutting-edge building designed by Dominique Perrault, AKA the same architect who designed the famous French National Library!

Day 3: afternoon

13. National Museum of Modern and Contemporary Art

Il National Museum of Modern and Contemporary Art has four locations in South Korea, but the one in the district of Jongno (otherwise called MMCA Seoul, it is the most recent. It is by far one of Seoul's most underrated attractions and was previously the Defense Security Command compound. 

MMCA Seoul has a total of six floors showcasing the best of contemporary Korean and international art. Not to be outdone, the architecture is also a sight to behold; a fascinating blend of XNUMXth century modernist expressionism. What makes it particularly interesting is that it is a contemporary structure set among the more traditional Gyeongbokgung Palace and the Bukchon Hanok Village.

14. Dongdaemun Design Square

For more architectural wonders, look no further Dongdaemun Design Plaza,  DDP In short. Designed by the famous Zaha Hadid, features a distinctly neo-futuristic style with its very unusual shape amidst an elegant aluminum facade. At night, the building itself transforms into an animated light show, so you might want to wait.

As one of Seoul's most popular attractions for all things design, DDP serves as a venue for various exhibitions, conferences and fashion shows (Seoul Fashion Week). In addition to massive exhibition spaces, it also features retail shops, walkable rooftop parks, and even some parts of Seoul's historic city wall!

Dongdaemun Design Plaza
Dongdaemun Design Plaza

Day 3: evening

15. Itaewong

Even before being catapulted to mainstream popularity thanks to that hit K-drama, Itaewon it was already known as the most diverse neighborhood in the city. Add this cultural mecca to your Seoul itinerary and experience the cosmopolitan food scene and nightlife in your final hours!

Itaewon, SeoulItaewon, Seoul

For Korean cuisine with a modern twist served family style, check out Yes.Wha.Dam. Craving some good old brisket? Manimal Smokehouse It's the way to go. Of course, Itaewon also has halal restaurants where most of the chefs are actually expats from Middle Eastern countries! We suggest Petra Palace Kervan Turkish Restaurant , to begin. And if it's not obvious, these are just a few of the many exciting dining options here!

As for nightlife, start your club-hopping with Club Made Soap Seoul: two local favorites. However, if you prefer to spend some quiet time sipping a nice drink at a rooftop bar, head to the PP Seoul . There is also All That Jazz, the oldest jazz bar in South Korea, which is a great place for a nightcap!

If you visit Seoul in October, don't miss the Itaewon Global Village Festival. There you will be able to see various exhibitions, cultural activities, food pop-ups and maybe even a surprise performance by top K-pop artists!

Kick off your Seoul itinerary by visiting the best attractions in Seoul. If you don't want to waste time with queues, we recommend you take a look at the multiple ones possibility of online booking.

Where to sleep in Seoul

When it comes to hotels and hospitality, the Korean capital offers a vast catalogue. They range from luxury hotels to cheap (but not too cheap) ones. We recommend taking a look at the many possibility of online booking. Your stay in Seoul becomes easier.

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Map of Seoul, South Korea

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Information about Anna Bruno 120 Articles
Professional journalist, former reporter for "La Gazzetta del Mezzogiorno", she specializes in travel, food, music and technologies. She is co-founder of the communication and digital PR agency FullPress Agency, she is the managing director of FullTravel.it, a travel magazine and of "VerdeGusto", as well as two other magazines. She is the author of “Digital Travel” and “Digital Food”, the fourth and fifth books respectively, for Flaccovio Editore. Digital Travel & Food Specialist, she is a consultant and teacher in training courses and is the delegate for the SOUTH and Islands of the Italian Travel Press (ITP).

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