A natural rearrangement for Visit USA Italy who lost prematurely in November Massimo Loquenzi, due to Covid. Francesco Paradisi (NCL) takes its place and launches the affiliation campaign with the new board. Paradise together with the presidency and general supervision he will be responsible for following digital activities and social media; Ivana Di Stasio (I Viaggi del Dolphin) becomes Vice President with responsibility for relations with the press; Nicolò Sessa (American Airlines) is reconfirmed in its role in developing projects aimed at trade and relationships with airline companies.
New advisors: Mia Hezi (Aviareps) with responsibility for relations with American partners, Eleonora Leccardi (BWH Hotel Group) for relations with US Commercial Service and for Showcase USA and IPW e Damien Drum (America World) who will take care of relations with members.
In recent days the affiliate campaign for 2021 at US tourism bodies and Italian companies which will conclude by the end of the month. Among the many reconfirmations there are also new realities that will be able to guarantee new life to the Association's activity.
“In December, having faced the shock of the loss of our President, we strengthened the Board by creating a working group capable of responding to the needs of members in a flexible and modern way with the awareness that forming an association today is more fundamental than ever” Francesco Paradisi – President Visit USA
“We are seeing strong interest in the activities on the agenda for 2021, which will be characterized by an important digital component. In fact, we will see a Visit USA particularly active throughout the year. Being able to count on the professionalism of the historic members and the creative enthusiasm of the new affiliations, we are convinced that we can play an important role in the path to resuming travel." Ivana Di Stasio – Vice President Visit USA.
“The membership campaign got off to a great start and we are experiencing strong enthusiasm and a new desire to get involved on the part of the Members. In no uncertain terms we are preparing to bring the Visit USA, with the support of all Italian and American members at a new level of presence on the market, Stay Tuned.” – comments the President of Visit Usa, Francesco Paradisi.
Meetings between members are currently underway to refine the program of promotional and training activities on United States addressed to trade, such as the update webinar program on destinations, an advanced training course in English and a digital training project focused precisely on product communication USA.
Who is Visit USA?
THEVisit USA Italy Association is a non-profit association whose main purpose is to promote and develop tourism from Italy to the United States, whose members are Italian tour operators, airline companies, US tourism boards, car rental companies, cruises and hotel chains. The association has been operating in Italy for over 20 years to improve knowledge and promote the image of the United States of America, as a tourist destination, towards the final consumer; promote training programs on transport and stay in the United States of America aimed at operators in the tourism sector; provide members and all operators in the tourism sector in Italy with an opportunity for discussion and analysis of problems relating to tourism and transport to the United States of America.
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