We start again from Rimini, with the TTG Travel Experience which this year takes on a special aspect. Two thirds of the entire exhibition area dedicated to Italy, in the presence of all the Regions together with ENIT - institutional partner of TTG 2020 - and the Ministry for Cultural Heritage and Activities and Tourism.
Contents
Italy protagonist
It puts Italy at the center TTG 2020, the IEG – Italian Exhibition Group event which will be held in the Rimini exhibition center from 14th to 16th October. On the 14th and 15th, the 70th National Assembly of Federalberghi will take place which has chosen IEG and TTG to take stock of the hospitality system and its economic weight. The presence of the World Tourism Organization confirmed, UNWTO which will bring in fair his authoritative gaze on the sector.
The new "Lo Sport in Valigia" area, signed by the Emilia-Romagna Region, is underway: a connection between the destinations sports-oriented tourism and professional federations, from football to basketball and athletics. Together with the inexhaustible catalog of culture, food and wine and beauty that the Regions will present in Rimini, "active" and "sporty" will be the two well-known characteristics of the rediscovery tourism of the Peninsula.
The initiatives of the TTG Travel Experience
The second edition of the project “Be Active” will place emphasis on offering holidays focused on physical activity, well-being and adventure within natural scenarios capable of reconciling body and mind. The counterpoint of the spaces dedicated to business (Buyers Lounge, Meet & Match) and the digital story of TTG 2020 (Social Media Lounge) will take the visitor from Italy to the sections Global Village dedicated to Tour Operators and major market players who provide products and services dedicated to retailers. TTG Next will host start-ups that think about tourism in a digital and innovative way.
And again, the district is born “Regeneration! by SIA”, dedicated tohospitality design, in the large Italian pavilion in close contact with the hotel's product offering. After crossing the Main Hall you then reach the areas reserved for the sectors Camping and Beach & Outdoor Style in which it is divided Sun 2020.
There are eight arenas in which the first effective assessment of tourism will be made in light of what has happened in these difficult months. A profile of 2021 will be outlined by the data - presented in preview - of theDigital Innovation Observatory in Tourism of the School of Management of the Polytechnic of Milan and from the presentation of Vision TTG 2021 by IEG, created exclusively for TTG and based on the socio-semiotic analysis of signals coming from the world of consumption.
think human
«The “Think Human” vision inspires the 2020 layout of the event, which, he explains Gloria Armir, Group Brand Manager Tourism & Hospitality Division of IEG, has rethought spaces and contents, focusing on the creation of environments that can respond to the common need for reconciliation of the Human Being with nature, conducive to thinking, listening and relating to our Customers.
The extended opening hours until 18pm - on Wednesdays and Thursdays - will also facilitate this approach. Facilities for the stay of travel agents were then studied, concrete signals with which IEG express closeness to a very important professional figure for the Italian tourism system. And for the buyer of countries from which it is problematic to reach Italy is guaranteed matching with exhibitors in a digital environment."
Like all demonstrations and events of I.E.G., TTG will take place in compliance with government provisions on health safety, regulated by the AEFI Protocol, from #Safebusiness project by IEG and from the GBAC STAR accreditation process with international standards for risk containment in environmental sanitization operations.
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