From 13 to 15 October at fair in Rimini over two hundred events divided into nine Arenas for the three events of the Italian Exhibition Group, which will be opened by the Minister of Tourism. In the program of the most important tourist marketplace in Italy, updates and information for professionals. Focus on female employment in the sector, social and environmental sustainability for product strategies, empathy to communicate to the contemporary traveller.
Contents
2021 edition TTG, SIA and SUN
TTG, SIA and SUN 2021 make the tools of trust available to all operators in the tourism sector, with two hundred events divided by nine arenas in three days. From 13 to 15 October next, to fair of Rimini, the three events of Italian Exhibition Group which constitute the most important Italian tourism marketplace, will outline the main theme of this edition, «Be Confident», according to four pillars: people, nature, future and life.
TTG, SIA and SUN calendar
Il TTG, SIA and SUN calendar starts on October 13th with an Opening Ceremony dedicated to "Projects and innovation in the future of the industry" which will see, among others, Giorgio Palmucci, President of ENIT, Fabio Lazzerini, CEO of ITA - Italia Trasporto Aereo, Bernabò Bocca, President of Federalberghi and Massimo Garavaglia, Minister of Tourism. Also scheduled are events organized by ENIT - National Tourism Agency and by FAITA FederCamping dedicated to current issues and the strategic planning of services. The key event was the presentation of Vision TTG 2022 which will present supply chain professionals with a perspective on the movements and trends of the tourism market over the next five years.
The necessity of transparent relationships between companies and travellers is reflected in the data from the Innovation Observatory Digital in Tourism of the School of Management of the Polytechnic of Milan. A need that is also expressed through the story in words, images, music and new sounds that give voice to the emotion of the journey thanks also to the conference-show by the actor and musician Sergio Muniz. Focus on female employment in the tourism labor market in Italy, created by ISNART.
The real progress for the travel industry is contained in the report harmony between social, cultural and natural space. Innovative transport and hospitality solutions are presented and debated in the round tables and talks of TTG 2021. SISTUR - Italian Society of Tourism Sciences, Legambiente and Touring Club systematize the elements of innovation, accessibility and sustainability in the tourism sector by integrating them with the principles of creativity, trust and entrepreneurship required by companies and travelers for tourism that is more attentive to the places and host communities.
Safety
The need for care and security expressed by travelers is one of the indispensable factors for tourism planning in the immediate future. A different approach to travel management and a clearer vision of the relationship between the economic and tourism sectors is therefore required, as reported by some of the most authoritative voices in the sector, including Confcommercio and Enit. Not only that, innovation also looks to the future with Artificial Intelligence, presented in a conference attended by the writer and deputy director of Corriere della Sera Beppe Severgnini, with neuroscience at the service of webmarketing and with the tourism-hotel scenarios discussed by landscape consultants and philosophers.
- holiday spaces are a common good to be preserved in its integrity. This presupposes a different use of the tourist product, grounded through the research of the CNR - National Research Council, the initiatives in favor of cultural heritage promoted by the FAI - Italian Environment Fund. An objective that can also be achieved with reflections on social and innovative entrepreneurship that brings territories and new forms of business back to the centre well-being learning to optimally manage local resources.
The TTG, SIA and SUN awards
TTG, SIA and SUN it is the main Italian square for the national and international tourism industry, but it is also the place where some important prizes are awarded: TTG Star 2021 – TTG Character of the Year, the winner is selected by the readers of the TTG Italia newspaper from among the tourism professionals who have distinguished themselves during the year for their managerial ability, initiative and creativity; Ecotourism Oscar rewards the sustainable and responsible tourism structures and projects selected by Legambiente; Food Travel Award 2021 it is the prize awarded by GIST – Italian Tourist Press Group; Best Beach, now in its sixth edition, rewards the best Italian beach establishments that stood out in 2021; Italy Digital Destination 2021 awards the prize to the Region that has received the best reviews from tourists.
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